The company, a manufacturer of food processing and packaging equipment, continues to expand in Asia with the opening of a new Japan office and the launch of a new Japanese website. The company’s Japanese operations will be headed by Shuntaro Yamasaki, who recently joined the business as general manager in the Japan division.
Mr Yamasaki will support local food manufacturers with solutions for processing, cooling, coating, distribution, seasoning, weighing, bagging, inserting and labelling, metal detection, verification, controls systems and end-of-line equipment.
“The Japanese food processing market is unique in many ways,” said Mr Yamasaki. “Japanese customers have some of the highest expectations when it comes to product quality and put immense value on outstanding customer service and business practice.”
The company has also set up a new Japanese website, enabling Japanese visitors to the find the right processing and packaging equipment in just a few clicks. Customers will also be able to find brochures, demo videos and solution-based blogs on the website.
Paul Webster, general manager, Asia division, said, “We’ve been operating in the Japanese market for a couple of years now and have been able to build up a solid local customer base. The opening of tna Japan is an exciting milestone for us.”