Cracking The Reduced Sugar Mystery Featured

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As consumers become more conscious about their sugar intake, food and beverage manufacturers have to find ways to reduce both sugar and calorie contents. Sweeteners offer good options, but their properties must be understood to derive the best applications. By Cindy Hazen for Steviva Ingredients

It is easy to find the sweet spot when formulating with sucrose. Its flavour and function are so well known to us, its sweetness most of us grew up with, but like many of the things we enjoyed in our youth, there are times to set it aside. 

Demands to reduce added sugar and lighten calorie loads are at an all-time high. Approximately 13 percent of adults’ total caloric intake comes from added sugars, the Centers for Disease Control (CDC) reports in their recent study, Consumption of Added Sugars Among US Adults. 

“Recent analyses indicate that children and adolescents obtain approximately 16 percent of their total caloric intake from added sugars,” adds the report. 

The recommendations set forth in the Dietary Guidelines for Americans state that discretionary calories, including both added sugars and solid fats, should be limited to 5 to 15 percent per day. 

Increased consumption of added sugars has been linked to a decrease in intake of essential micronutrients, increase in body weight and higher risk for diabetes and cardiovascular disease. CDC defines added sugars as sweeteners added to processed and prepared foods. 

Though aim is clearly directed to industry to reduce added sugar, it is not a simple proposition. 


Consumer Expectations


Consumers are not necessarily willing to forgo a sweet taste, so food developers are challenged to deliver flavour, reduce calories and provide comparable sensory attributes. Knowing precisely what the consumer wants to eat is a bit like timing the stock market—both are fickle. 

Yet when it comes to food choices, the trend towards health and wellness continues to evolve. Organisations like Center for Science in the Public Interest are intent on transforming the American diet. They have launched a petition to ensure the safe use of ‘added sugars’. They include added sweeteners such as fruit juice, evaporated cane sugar, honey and agave syrup as sweeteners that contribute to harm. 

Americans are taking note that moderation is in order. A recent survey from Mintel suggests that consumers are paying a lot more attention to how much sugar is in their foods. 

Interest in natural and clean label products is top of mind. Shoppers are scrutinising labels for ingredients with names that they understand. Innova Market Insights says the top trend of 2013 is the aware shopper who is more informed and knowledgeable about value and health. 

With this, there is a call for transparency and credibility, as evidenced by increased litigation surrounding natural claims and genetically modified organisms (GMO). 

Yet it all comes back to sweeteners, at least in terms of the research agency’s top 10 list of 2013 trends, which ranks beating the sugar demon at number seven. 

Meeting consumers’ desire for natural, reduced sugar foods is the developer’s task. Eliminating artificial chemicals like aspartame, acesulfame-K, sucralose, saccharin and neotame narrow the choice of sweeteners.


Natural Nutritive Sweeteners 

Honey, molasses, agave nectar and fruit juices fall into the natural sweetener category, but they are of little help in reducing calories. Like sugar, these are nutritive sweeteners. 

Sugar, or sucrose, contributes four calories per gram. It is composed of disaccharides of glucose and fructose units.  Fructose, the form of sugar found in fruit juice, agave and honey, is also nutritive, but it has the advantage of being sweeter than sugar. 

Of all the nutritive sweeteners, it is the sweetest with 1.2 to 1.8 times the sweetness. The anomeric state of fructose and the extent of mutarotation when the comparison is made will impact relative sweetness. 

RS Shallenberger explains in the book Taste Chemistry that the relative score “is a judgment by several persons at most, or in a few cases, merely a subjective estimate in place of an actual sweetness comparison.” 

Relative sweetness also increases with concentration, a phenomenon described as self-synergism. Over the range of 5 to 20 percent fructose in solution, relative sweetness of fructose increases by eight percent. 

Synergy is also expressed with other sweeteners, including nonnutritive sweeteners. Synergy occurs with starch as well. Compared to sucrose, fructose causes starch to gelatinise at a lower temperature. 

Fructose also acts as a bulk sweetener. Mouthfeel and body are attributes that are tied to sensory perception. Along with the sweetness curve, they define our perception of sugar. If bulk is missing, a sweet taste can fall flat. If solids are not replaced, the beverage is thin. Fructose can stand alone, but slightly less is required to deliver the same sweetness as sugar.


Plant Based Sweeteners 

John and Anni Winings

Formulators seeking a natural, high intensity sweetener begin with a simple decision tree: monk fruit or stevia. Both have zero calories. 

The sweetener extracted from monk fruit, luo han guo, is the newest entrant to the category.

Its flavour is neutral in most applications, although it may impart a slight melon-rind note. Sweetness comes from a group of compounds called mogrisides within the fruit from the Siraitia grosvenorii plant. Chemically, mogrosides are triterpenoidal saponins. There are five numbered mogrosides, as well as other glycosides, and each has distinct sweetness characteristics. 

Mogroside-5 is predominant. Sweetness of individual mogrosides can vary up to 400 times the sweetness of sugar. The actual dried fruit has up to 1.5 percent extractable mogrosides. Maturity of the fruit impacts the mogroside content. Typical commercial monk fruit sweeteners are about 200 times sweeter than sugar. FDA recognises monk fruit extract as GRAS.

Stevia extracts are derived from leaves of the South American plant stevia rebaudiana. This high intensity sweetener is 200 to 300 times sweeter than sugar. Like monk fruit, sweetness comes from certain components within the plant. More than 10 different steviol glycosides are found within the steviol leaf. Rebaudioside A (Reb A) is the best known. Steviol, Stevioside, Rebaudioside C, Dulcoside A, Rubusoside, Steviolbioside, Rebaudioside B, D, E, and F follow. 

Flavour of stevia products varies immensely because of the variations of concentrations and purity of these glycosides. Soil and growing conditions influence the confluence of components. Finally, the means of extraction—natural water extraction or petrochemical extraction—impact the final taste. 

Even the cleanest extracts of stevia can have a liquorice-like flavour. It can be perceived as slightly bitter. Yet because it is so powerfully sweet, it is used at extremely low levels. A bulking agent, such as erythritol, is required to build body and mouthfeel, but it will also help ameliorate any off note. Masking agents can also be helpful, especially in formulas that contain other bitter components.


Perfecting The Sweetening System 

Although there are many sweeteners to choose from, none taste or behave exactly like sugar. Replacing sugar with a single ingredient is unlikely to yield the anticipated result. Sugar free and no sugar added foods would not have the same flavour as their full sugar counterparts. 

The goal is more achievable when reducing sugar. Blending sweeteners even further increases the potential for success. 

Take the sweetness curve of sugar for example. It comes on slowly, builds roundness and then slowly abates. This is a reflection of sugar’s disaccharide composition. Fructose peaks first, glucose second. Without a gap between them, it’s perceived as one. 

Removing the glucose will have an abrupt effect. Fructose will build rapidly and then decay very quickly. 

High intensity sweeteners also deliver sweetness but they linger. Stevia has a later onset of sweetness than fructose. The extinction time is prolonged, and it is often described as an aftertaste.

Even within a broad category such as stevia, each glycoside will behave differently in their expression of sweetness or off notes. It is important to rely on a supplier who can assure high quality standards, a reliable supply chain and batch-to-batch consistency. 

Because stevia products among manufacturers vary in the purity and permutations of glycosides, one product may taste completely different than another. Substituting ingredients may require multiple changes to the formula. 

Developing new products is an easier task, although it still may take a few rounds at the bench to optimise flavour and function. 

Combining sweeteners can improve the temporal profile. Adding sugar to a formula in which up to 80 percent of the sweetness is provided by Reb A will exhibit a flavour similar to a 100 percent sugar sweetened product. Calories are reduced substantially. 

Likewise, a blend of fructose and stevia or an agave syrup fortified with stevia will have a pleasing profile while reducing calories. The flavour outcome is dependent on the application and the other ingredients in the formula. 

The presence of citric acid, tartaric acid or lactic acid will improve the taste of stevia by cutting the lingering sweetness. Flavours like ginger, cola and root beer diminish the liquorice notes of stevia. A flavour such as grapefruit that has an inherent bitter quality will also have a masking effect. Inulin or fructooligosaccharides (FOS) can also reduce aftertaste of high-intensity sweeteners.

In a sugar-free beverage, the addition of low levels of xanthan gum or FOS will build mouthfeel, thereby giving it a profile more similar to a product sweetened with sugar syrup. 

Fructooligosaccharides add bulk with a healthful twist. These non-digestible fructose and glucose molecules are derived from chicory root. As a prebiotic, fructooligosaccharides support the growth of healthy microflora in the gut. With 70 percent the sweetness of sugar, the caloric contribution is just one calorie per gram. 

In food products, the fat-mimetic qualities of FOS improve texture and mouthfeel. Its flavour is slightly sweet and neutral. Synergies with other sweeteners improve flavour and cost efficiency. 

Coralie Ferreira


Functional Contributions

Besides flavour, the choice of sweetener and/or combination of sweeteners is dependent on their functional contributions. Erythritol, because of its low molecular weight, lowers water activity and thus, extends shelf-life of baked goods. Cookies will maintain crispness. Soft goods like brownies will not harden. 

Moisture levels may need to be increased in some formulas. Sugar provides humectancy to baked goods. Stevia alone is incapable of this. 

If a golden hue is desired in bread or rolls, erythritol and/or stevia will not be of help. Fructose, nonfat dry milk or small levels of browning sugars such as molasses will be needed. 

In frozen foods, freezing point depression is an important consideration. In ice cream, texture, palatability and scoopability are dependent on the dynamics between ice and water. Larger molecular weight carbohydrates are more effective in influencing water behaviour. Lower molecular weight sweeteners such as xylitol, depress the freezing points lower than sugar, so they are best used in combination with higher molecular weight ingredients. 

Confections are another ball of wax; boiling point is the critical juncture that governs texture. As molecular weight decreases, the boiling point increases. 

Every application has its own requirements, so understanding the nuances of sweeteners, alone or in tandem, must be undertaken in the context of the finished product. 

Working with a knowledgeable supplier will maximise efficiency in the number of passes at the bench and in the pilot plant, but also in terms of cost savings. Capitalising on synergies between sweeteners and other ingredients can reduce the use of higher cost ingredients such as flavours. 

Partnering with a sweetener expert will bring their intuitive knowledge to your development efforts and will help take the mystery out of reduced calorie formulations.

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