Three of the five fastest rising retail coffee markets are in Asia, with Indonesia leading the market at a compound annual growth rate (CAGR) of 19.6 percent over the last five years.
Competition can be fierce in the business sector, especially for coffee companies from countries whose neighbours are among the largest coffee producers in the world. How exactly can one stand out amongst larger competitors? Vijayandran Joseph, general manager, Food Ingredients Division, Super Group, shares more with APFI on this. By Michelle Cheong