The Food and Drug Administration (FDA) in Thailand submitted a bill to legislate for a maximum of 10 percent sugar and sweetener content in food and drinks by 2018.
Growing awareness of health and desire for wellness in modern lifestyles are leading to increasing consumer demand for reduced sugar or sugar free food and beverages.
While still craving sweetness, consumers are more wary of high-sugar products that include or add artificial ingredients. Manufacturers can make use of stevia to sweeten beverages naturally and in a healthy way. By Dina Yeon, marketing manager, Sweetness Springboard, Ingredion Asia Pacific
Drinks producer Lucozade Ribena Suntory will reformulate its beverage portfolio to contain less than 4.5 grams of total sugar per 100 ml by July 2017.