Taste is always a crucial factor that determines whether a consumer buys a product. With such importance, it is vital that food manufacturers can provide the taste that consumers want. By Kathleen Koh, managing director, Asia Pacific, Kalsec

Archer Daniels Midland (ADM) Company opened a new centre in Sydney, which includes two application laboratories where prototypes for food and beverages can be produced.

Takasago, a Japanese flavour and fragrance company, opened its research and development as well as manufacturing plant at One Hub in Chennai with an investment of US$10 million.

Flavours from around the world, especially the Middle East, seem to be the driving force of the trends.

Asian consumers are becoming increasingly adventurous when it comes to snacking. Seasoning technology plays a key role in providing consumers the sensory experience they want while helping manufacturers improve their bottom line. By David Woollard, group product manager, seasoning, tna

KH Roberts has released new Japanese-inspired artisan flavours for food and beverage manufacturers. The bittersweet-tart Yuzu and fresh floral Sakura flavours have been crafted to give a harmonious blend of notes and optimised flavour performance so as to enhance taste quality in products.

Delivering excellent flavour release and shelf-life, the two flavours provide authentic flavour performance and suit applications such as in beverages, dairy and bakery products. They can also be paired with the company’s existing Black Tea and Green Tea flavours for a delightful sensory experience.

Exotic flavours are in, and with american consumers being unfamiliar with Asian cuisine, flavours like sambal, rendang and turmeric seem to be gaining traction. By Manik Mehta

Archer Daniels Midland Company announced an agreement to purchase Eatem Foods Company, a developer and producer of traditional, natural and organic savory flavour systems.

For many years, the food industry has been relying on manual sensory tests to evaluate the taste of products. Advances in technology has seen the introduction of electronic taste sensors that can determine the initial taste and aftertaste profiles of food. By Dr Ikezaki Hidekazu, CEO, Insent.

Survey results from 5,000 urban consumers show that more than half prefer 'fresh and natural' flavour.

APFI About Us

Asia Pacific Food Industry (APFI) is Asia’s leading trade magazine for the food and beverage industry. Established in 1985, APFI is the first BPA-audited magazine and the publication of choice for professionals throughout the industry with its editorial coverage on the latest research, innovative technologies, health and nutrition trends, and market reports.

Asia Pacific Food Industry is published by Eastern Trade Media Pte Ltd. The company owns numerous trade and consumer titles, including Asia Pacific Metalworking Equipment News and Industrial Automation Asia.


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