Describing healthy food using indulgent words results in higher consumption, according to a study by researchers from Stanford University.
The global gluten-free products market is expected to reach US$33.05 billion by 2025, according to Grand View Research Incorporated.
Almost half of Indian consumers aim to live a healthier lifestyle, and they are willing to pay more for healthier products, reports Mintel.
Vitamin a might be the most underrated of all vitamin alphabet hybrids, never really gaining the scurvy-beating, capsule-pushing fame of vitamins c and d. Recent research exploring the health benefits of vitamin a though, has pushed the vitamin’s relevance up a few notches. By Nyi Nyi Thet
A new piece of research has underlined the importance of making healthy fruits cheaper.