Natural colours are the basic expectations by consumers now, but it is also critical that these maintain the expected visual appearances of products, regardless of application. Christiane Lippert, head of marketing, food, lycored, discusses how they tested the stability of lycopene and betacarotene in beverages and what they found.
With concern about cardiovascular disease growing across Asia, heart health has become one of the most important targets in dietary supplement markets. Here, Zev Ziegler, head of global brand & marketing at Lycored’s Health Nutrition Division, discusses new research into the motivations of supplement consumers.
Asia continues to be a growing market for dairy products, and as consumers becoming increasingly health-conscious, they are demanding for more naturally coloured flavoured milks. By Christiane Lippert, head of Marketing (Food), Lycored
Lycored has overcome the most common technical problems with natural colours to develop a range of vibrant reds, oranges and yellows.